5 Tips for Writing Content that Ranks on Google

1. Start with Keyword Research

The key to getting your content found on Google is to start with keyword research. This means finding the keywords and phrases that people are actually searching for. There are many tools available like Google Keyword Planner, Ahrefs, SEMrush and Moz. Once you have a list of relevant keywords, you can start incorporating them into your content.

2. Create High-Quality Content

Once you have a list of keywords, it's time to start creating your content. And when we say content, we mean high-quality content that is informative, engaging and well-written. Google loves content that is fresh, original, and provides value to readers. Avoid keyword stuffing and focus on creating content that is natural and flows well.

3. Optimize Your Content for On-Page SEO

Once you have created your content, it's time to optimize it for on-page SEO. This means making sure that your content is structured in a way that makes it easy for Google to understand. Use header tags to break up your content into sections, and use keywords in your title, meta description, and image alt text.

4. Build Backlinks to Your Content

Once you have optimized your content for on-page SEO, it's time to start building backlinks to your content. Backlinks are links from other websites to your website. These links are seen as a vote of confidence by Google, and they can help your content rank higher in search results.

5. Promote Your Content

Once you have created and optimized your content, it's time to promote it. There are many ways to promote your content, such as social media, email marketing, and paid advertising. The more people who see your content, the more likely it is to rank on Google.